Jakob Nielsen
- Oct 13
- 10 min
Analyzing Qualitative User Data at Enterprise Scale With AI: The GE Case Study
Deriving UX insights from masses of qualitative user data is hard. AI-assisted sifting of individual user comments humanizes heaps of data.
Jakob Nielsen
- Aug 21
- 12 min
Why and How to Execute UX (Part 2 of 2 of Jakob Nielsen’s UX Basics Article)
The definitive article on user experience, delineating the reasons for implementing UX and the main methods to do so. (Part 2 of 2)