

UX Roundup: Jakob Live | Jakob’s Interview Answers | Perplexity UX Fails | Build a Side Business | Instagram 1K
The state of UX | Don’t settle: build a side business | 1,000 Instagram posts
Jakob Nielsen
8 hours ago8 min read


Declining ROI From UX Design Work
Diminishing returns for UX signal victory: usability battles have been won and the low-hanging fruit harvested.
Jakob Nielsen
4 days ago13 min read


UX Roundup: 20K Subscribers | Voice Sound vs Character | Voice UI for Old Users | CoT Explaining AI | Ideogram Release 2a | Easy Avatars | Track AI in Analytics | Gemini Images
Newsletter subscribers | Voice sound vs character | Voice UI for old users | Does chain-of-thought help users form mental models of AI?
Jakob Nielsen
Mar 1715 min read


Does User-Driven Design Still Need User-Centered Design?
Vibe coding places users in control of digital functionality. AI enables rapid, inexpensive design, so UX professionals must pivot.
Jakob Nielsen
Mar 1314 min read


UX Roundup: Augmented Reality Glasses | AI Skills Development | Fuzzy Concept Search | AI Super-Thesaurus | Readability Levels | Microsoft Reducing AI Spending | Lip-Synch Comparison | Top AI Services
AR glasses help blind users | Practice with AI to build lasting skills | AI for fuzzy concept searches | AI as a super-thesaurus
Jakob Nielsen
Mar 1012 min read


Vibe Coding and Vibe Design
AI transforms software development and UX design through natural language intent specification, accelerating prototyping & redefining roles.
Jakob Nielsen
Mar 713 min read


UX Roundup: Explainer Videos | AI Overload | AI Music | Over-Recuiting | Home Robots | GPT 4.5
AI stigma & SEO explainer videos | Overwhelmed by AI progress | AI music improves | Overrecruiting study participants to account for no-show
Jakob Nielsen
Mar 310 min read


From PageRank to DeepRank: Attracting AI-Driven Traffic to Digital Properties
Search is losing ground to AI fast. If you’re not visible to AI and included in AI-generated answers, you’re invisible on the Internet.
Jakob Nielsen
Feb 2816 min read


SEO & UX: Search Engine Optimization Best Practices
Search ranking manipulation has died; serving users has won. User-centered design principles outperform chasing algorithm tricks for ranking
Jakob Nielsen
Feb 2511 min read


Claude Sonnet 3.7 Compared with Previous AI Models
Anthropic’s Claude Sonnet 3.7 didn’t just perform better than the previous version of Sonnet, it also beat the new Grok 3 from last week.
Jakob Nielsen
Feb 2510 min read


UX Roundup: Film Festival | AI Therapy | AI Radiology | AI Creative Writing | Grok 3
AI film festival | AI as good as human therapists | AI beats human radiologists | AI Creative Writing Test | Grok 3 launched
Jakob Nielsen
Feb 2412 min read


Hello AI Agents: Goodbye UI Design, RIP Accessibility
Autonomous agents transform UX by automating interactions, making traditional UI design obsolete, as users stop visiting websites.
Jakob Nielsen
Feb 2123 min read


Future is Lean, Mean, and Scary for UX Agencies
Increasing in-house UX maturity coupled with AI’s productivity explosion threatens the survival of UX consultancies and design agencies.
Jakob Nielsen
Feb 196 min read


UX Roundup: OpenAI Product Roadmap | Parallel and Iterative AI Use | Virtual Boyfriends | Jakob in SF | Dropdown Menus | Early GUI | AI Urgency | Perplexity Deep Research
Parallel and iterative use of AI improves quality outcomes | Dropdowns must die | Early GUI prototypes | UX needs more urgency about AI
Jakob Nielsen
Feb 1713 min read


AI Hallucinations on the Decline
Early AI proclaimed many falsehoods, but such hallucinations are getting fewer with modern AI products. Larger models hallucinate less.
Jakob Nielsen
Feb 138 min read