Jakob Nielsen
- Mar 20
- 5 min
Does AI Numb the Brain?
Will AI turn our brains to mush? History suggests otherwise. New tech always sparks fears of cognitive decline. But AI will free our minds.
Jakob Nielsen
- Dec 20, 2023
- 7 min
Rebirth of the UX Unicorn?
Summary: UX professionals who are good at all steps of the UX lifecycle, including both research and design, are called “UX unicorns”...
Jakob Nielsen
- Oct 18, 2023
- 15 min
Getting Started with AI for UX
Use generative-AI tools to support and enhance your UX skills — not to replace them. Start with small UX tasks, and watch out for bad advice
Jakob Nielsen
- Sep 20, 2023
- 7 min
AI Helps Elite Consultants: Higher Productivity & Work Quality, Narrower Skills Gap
Consultants at a top-3 company had 33% higher productivity and achieved a 40% quality gain when using AI.
Jakob Nielsen
- Aug 18, 2023
- 21 min
Ideation Is Free: AI Exhibits Strong Creativity, But AI-Human Co-Creation Is Better
12 research studies confirm that AI’s creativity surpasses humans in sheer idea abundance. Yet human-AI co-creation performs even better.
Jakob Nielsen
- Aug 16, 2023
- 9 min
UX Portfolio Reviews and Hiring Exercises in the Age of Generative AI
Job candidates must showcase AI skills in portfolios. Hiring managers must change recruiting to select applicants with combined UX/AI skills