

2025 in AI Video (Featuring My Top 10)
Summary: Â AI video models advanced significantly in 2025, particularly in avatar expressiveness, enabling me to produce much better videos than in 2024. Further improvements are needed in 2026 to realize the potential of individual creators. Here are my 10 most popular videos, as determined by audience clicks and viewing durations. (Nano Banana Pro) I thought that 2024 was the year of AI video and that 2025 would be the year of AI agents . There certainly was strong growth in

Jakob Nielsen
2 days ago11 min read


UX Roundup: UX Leaders Need Profits | In-depth AI | Emotional Avatar Animation | Construction Time | User Needs
Summary : UX should quest for profits, not a seat at the table | In-depth AI reviews of draft academic papers | Emotional lip-synching of avatars when singing | Time needed to build AI supercompute data centers | Discover user needs UX Roundup for December 1, 2025. (Nano Banana Pro) Abandon Your CEO Crush Matthew Holloway published a great article deploring design leaders’ fixation on reporting directly to CEOs . He wrote that this resembles adolescent crushes: idealized fant

Jakob Nielsen
Dec 110 min read


UX Roundup: Creativity for Old Users | Conflicting AI Goals | Automated Social Campaigns | Digital Storytelling | Valuable Music
Summary : AI helps old users stay creative | Microsoft, Google, and our AI Future | Automatically generate on-brand campaigns | AI-created digital storytelling is worth $2 billion | AI music valued even higher than AI slides UX Roundup for November 24, 2025. (Nano Banana Pro) Happy Thanksgiving (Seedream 4) Happy Thanksgiving from UX Tigers and Jakob Nielsen! I made a short song with my mascot tiger celebrating Thanksgiving , combining animations from Seedance Pro 1, Grok Ima

Jakob Nielsen
Nov 2417 min read


UX Roundup: Image Models Compared | Writing for the Web | AI vs. Human Cognition | E-Commerce Usability | Multimodal Music Models
Summary : New Image Models: Microsoft MAI-Image-1 vs. Grok Image 0.9 | Writing digital content: Julius Caesar as a role model | Should AI mimic human cognition? | AI helps e-commerce sell more | AI singers understand the lyrics  UX Roundup for November 17, 2025. (GPT Image-1) New Image Models: Microsoft MAI-Image-1 vs. Grok Image 0.9 Microsoft has released a new text-to-image model on www.bing.com/create , called MAI-Image-1. I tested it with the same prompt I had used with

Jakob Nielsen
Nov 1713 min read


UX Roundup: AI Music | Humans Impolite to AI | Subscriptions vs. Social Media | AI vs. Search
Summary : Experimenting with same song in different genres | Humans impolite to AI, which needs to be reflected in training data | Subscriptions beat social media for insightful content | AI answers beat search  UX Roundup for November 10, 2025. (Seedream 4) Two New Music Genres I remade my opera about direct manipulation (YouTube, 4 min.) in two modern music genres: Jazz song  about direct manipulation (YouTube, 3 min.) Rock song  about direct manipulation (YouTube, 3 min.

Jakob Nielsen
Nov 109 min read


UX Roundup: AI Music and Video Upgrades | Survey Length | Self-Driving Safety | AI GDP Metric | Amazon Dark Design
Summary : New versions of leading AI music and video models Suno and Kling | Shorter surveys have higher validity | Safety update for...

Jakob Nielsen
Sep 2911 min read


UX Roundup: AI Workflows | One-Click Songs | Auto-Slideshow | Rewording Questions | Multiple AIs
Rethinking workflows for AI | Lowering the barrier to creating content with AI | NotebookLM automatically creates a slideshow from an article | Changing the wording of questions in standard surveys | The market will support multiple AI modelsÂ

Jakob Nielsen
Aug 1813 min read


UX Roundup: Midjourney Usability Atrocity | AI Drives Traffic | Lip Synch Improvements | Progress in AI Music | You ≠User
Midjourney doubles down on usability atrocity | AI drives website traffic | Improvements in lip synch for AI avatar videos | AI music improves with Suno 4.5 | You are not the user

Jakob Nielsen
May 129 min read


UX Roundup: Explainer Videos | AI Overload | AI Music | Over-Recuiting | Home Robots | GPT 4.5
AI stigma & SEO explainer videos | Overwhelmed by AI progress | AI music improves | Overrecruiting study participants to account for no-show

Jakob Nielsen
Mar 310 min read


UX Roundup: UX Superhero | Pivot to AI-UX | Luma Dream Machine | Midjourney Niji | Apple AI | Leonardo Phoenix
When UX professionals gain superpowers | UX-STRAT conference pivots to AI-driven future | Luma Dream Machine generates better AI video

Jakob Nielsen
Jun 17, 20249 min read


UX Roundup: Prompting for Music Styles | Combining AI Tools | Style Randomization
Summary: Music prompting harder than image prompting | Combining up to 8 different AI tools into a single task workflow | Midjourney...

Jakob Nielsen
May 20, 20247 min read


UX Roundup: Many-Shot UX Prompting | Professor Prompts | Useless UX | 10K Midjourney | Offshoring Comments | Tourist Users | Dark Design
Many-Shot prompts likely to improve some UX tasks | Prompt library for educational use of AI | LinkedIn’s useless UX advice

Jakob Nielsen
May 6, 202410 min read


UX Roundup: Synchronizing Captions | SUS Survey | First Mac GUI | Student/Beginner Portfolios | Solve the Easy Problem | More UX Songs
Auto-sync makes YouTube captions easier to create | SUS questionnaire user satisfaction is too long | Revolutionary first Mac GUI

Jakob Nielsen
Apr 15, 20247 min read


UX Roundup: Collaborative AI Workflow | New Music Service | Clear > Clever | Team Skill Hackathon | AI-Driven KPI
Leonardo support for collaborative AI workflow in UX design | Clear beats clever in UX | Hackathon to grow team skills | AI-enabled KPIs

Jakob Nielsen
Apr 12, 20248 min read


UX Roundup: AI in the Classroom | UX Design Bias | New AI-UX Course | UX Certification | Disappointing Sora Videos
Educational use of AI-generated songs | Weakness of manual UX design | Disappointing AI videos from pro filmmakers

Jakob Nielsen
Mar 29, 202410 min read


UX Roundup: Early Facebook UX | Hybrid UI for Generative UI | Eyetracking | Slack UX | Small-Language GPT | AI UX Courses | Jakob Live | Better AI Songs
Julie Zhou recalls Facebook’s early user interface designs | Tools for generative UI need a hybrid UI | Early eyetracking reseach

Jakob Nielsen
Mar 22, 202410 min read


UX Roundup: AI As General-Purpose Tech | AI Can Do Card Sorting | Mental Models | ChatGPT Lazy Fix | New Song
AI is a general-purpose technology that can double economic growth | Comparing human card sorting with AI categorization

Jakob Nielsen
Feb 5, 20249 min read


UX Roundup: Top UX Articles of 2023 | AI Sings | AI as Provocateur | Integrate AI in Apps | Package Delivery UX | Reporting UX Research | Midjourney Can Spell | UX-AI Job: Ideogram
Jakob’s top-10 articles and top-3 videos in 2023 | AI sings about the 10 usability heuristics | The future of work: changing AI metaphor

Jakob Nielsen
Dec 26, 202310 min read
