UX Roundup: Generation Alpha UX | Personas | Sentient Design | UX Hero: Tom Landauer | Auto-Generated Thumbnails | AI Shorts | RIP Rufus | Fable 5
Gen Alpha is not mini-Gen-Z | Personas as Packaged Software | Sentient Design is a new book about AI as a design material | My hero: Dr. Thomas K. Landauer of Bell Labs/Bellcore | YouTube’s Thumbnail Generator | Recommended AI short videos | Amazon changes the name of its AI shopping assistant from Rufus to Alexa | Claude Fable 5 released
Jakob Nielsen
Jun 1522 min read
Individualizing UX: Ever Narrower User Targeting
User targeting in UX has progressed through 5 stages : target audience, personas, customization, personalization, AI individualization.
Jakob Nielsen
Feb 8, 20247 min read
Generating Persistent Characters: Still Too Difficult
Generative AI for images does not draw the same characters with the same appearance in different illustrations, as needed for personas.
Jakob Nielsen
Dec 15, 20235 min read