Jakob Nielsen
- Feb 8
- 7 min
Individualizing UX: Ever Narrower User Targeting
User targeting in UX has progressed through 5 stages : target audience, personas, customization, personalization, AI individualization.
Jakob Nielsen
- Dec 15, 2023
- 4 min
Generating Persistent Characters: Still Too Difficult
Generative AI for images does not draw the same characters with the same appearance in different illustrations, as needed for personas.