

2025 Year in Review: Themes, Trends, Status, Top 10 Articles
Summary: AI disrupted UX practice across multiple vectors: research methodology, interface ontology, temporal dynamics, economic structures, and distribution channels. UX professionals must reconceptualize their discipline from artifact-centric design toward orchestrating intent-driven systems while cultivating individual agency as the primary professional competency. (Nano Banana Pro) I published about 330,000 words across 100 articles on UX Tigers in 2025 (including this

Jakob Nielsen
Dec 18, 202533 min read


UX Roundup: AI Music | Humans Impolite to AI | Subscriptions vs. Social Media | AI vs. Search
Summary : Experimenting with same song in different genres | Humans impolite to AI, which needs to be reflected in training data | Subscriptions beat social media for insightful content | AI answers beat search UX Roundup for November 10, 2025. (Seedream 4) Two New Music Genres I remade my opera about direct manipulation (YouTube, 4 min.) in two modern music genres: Jazz song about direct manipulation (YouTube, 3 min.) Rock song about direct manipulation (YouTube, 3 min.

Jakob Nielsen
Nov 10, 20259 min read


Email Newsletters Build Loyal Audiences
Email newsletters outperform social media for audience loyalty because they're permission-based, direct channels. Unlike platform-dependent followers, subscribers actively choose your content. As AI disintermediates search traffic, owned email lists become strategic imperatives for direct audience access.

Jakob Nielsen
Sep 18, 202525 min read


UX Roundup: 20K Subscribers | Voice Sound vs Character | Voice UI for Old Users | CoT Explaining AI | Ideogram Release 2a | Easy Avatars | Track AI in Analytics | Gemini Images
Newsletter subscribers | Voice sound vs character | Voice UI for old users | Does chain-of-thought help users form mental models of AI?

Jakob Nielsen
Mar 17, 202515 min read


UX Roundup: 1-Year Anniversary | Learn AI in 18 Minutes | Generative UI Prototyping | Uizard v.2
1-year anniversary of Jakob Nielsen’s email newsletter | Engaging short video about generative AI basics | AI makes UI prototypes in 48 sec

Jakob Nielsen
Jun 24, 20248 min read


10,000 Newsletter Subscribers
From zero to ten thousand subscribers in half a year. Why are email subscribers the most important success metric, and how does one grow it?

Jakob Nielsen
Jan 10, 20244 min read
