

UX Roundup: Creativity for Old Users | Conflicting AI Goals | Automated Social Campaigns | Digital Storytelling | Valuable Music
Summary : AI helps old users stay creative | Microsoft, Google, and our AI Future | Automatically generate on-brand campaigns | AI-created digital storytelling is worth $2 billion | AI music valued even higher than AI slides UX Roundup for November 24, 2025. (Nano Banana Pro) Happy Thanksgiving (Seedream 4) Happy Thanksgiving from UX Tigers and Jakob Nielsen! I made a short song with my mascot tiger celebrating Thanksgiving , combining animations from Seedance Pro 1, Grok Ima

Jakob Nielsen
18 hours ago17 min read


UX Roundup: Image Models Compared | Writing for the Web | AI vs. Human Cognition | E-Commerce Usability | Multimodal Music Models
Summary : New Image Models: Microsoft MAI-Image-1 vs. Grok Image 0.9 | Writing digital content: Julius Caesar as a role model | Should AI mimic human cognition? | AI helps e-commerce sell more | AI singers understand the lyrics UX Roundup for November 17, 2025. (GPT Image-1) New Image Models: Microsoft MAI-Image-1 vs. Grok Image 0.9 Microsoft has released a new text-to-image model on www.bing.com/create , called MAI-Image-1. I tested it with the same prompt I had used with

Jakob Nielsen
Nov 1713 min read


UX Roundup: AI Music | Humans Impolite to AI | Subscriptions vs. Social Media | AI vs. Search
Summary : Experimenting with same song in different genres | Humans impolite to AI, which needs to be reflected in training data | Subscriptions beat social media for insightful content | AI answers beat search UX Roundup for November 10, 2025. (Seedream 4) Two New Music Genres I remade my opera about direct manipulation (YouTube, 4 min.) in two modern music genres: Jazz song about direct manipulation (YouTube, 3 min.) Rock song about direct manipulation (YouTube, 3 min.

Jakob Nielsen
Nov 109 min read


When Humans Add Negative Value: AI Alone vs. Human–AI Synergy
Summary: The prevailing “human in the loop” paradigm for AI use must die or be drastically reduced. In many cases, human involvement already degrades AI performance, especially in analytical tasks. Creative fields still benefit from the positive synergistic effects of human-AI collaboration, but as AI improves, the scope for human involvement will likely shrink. Humans must move up the food chain to exhibit agency and strategic management, while letting superior AI systems o

Jakob Nielsen
Nov 632 min read


UX Roundup: Long-Running AI | Consistency | What AI to Use | AI Anxiety | AI Helps Blind Users | NPS
Summary : UX for long-running AI tasks | Consistent user interface design | What are the best AI models to use now | AI anxiety in the workplace | AI helps blind users, but a study found that accessibility challenges remain in current AI UI | NPS scored UX Roundup for November 3, 2025. (Seedream 4) UX For Long-Running AI Tasks New explainer video about the UX of AI that runs for hours or days (YouTube, 5 min.). Concept: Eton upperclassman. I had a hard time making this a

Jakob Nielsen
Nov 310 min read


Estimating AI’s Rate of Progress with UX Design and Research Methods
Summary: When can AI replace UX designers? We need longitudinal research to compare AI with human experts across multiple UX methods and track the improvement rates. Results could define an AI scaling law for UX skills, helping companies decide when to delegate what UX work to AI versus humans. We need to discover if a scaling law exists for AI’s ability to perform UX and usability work. (Similar to the well-established existing AI scaling laws .) This includes facilitatin

Jakob Nielsen
Oct 306 min read


UX Roundup: Usability Halloween | Score Secondary Research | AI UI Ideas | Heuristic Evaluation with AI
Summary : Usability Halloween | Study Similarity Score to assess the relevance of secondary research | 23 design ideas to improve AI UI | Using AI to conduct heuristic evaluation UX Roundup for October 27, 2025. (Seedream 4) Usability Halloween Costume Dress up as a usability expert this Halloween ! I made a short video (YouTube, 3 min.) with Sora 2 and Veo 3 to show what kids think of this idea. (Spoiler: They like it, but then all these kids were generated by my prompts.) H

Jakob Nielsen
Oct 2712 min read


Think-Time UX: Design to Support Cognitive Latency
Summary: Next-generation AI-UX design must deliver human handoff harmony, with seamless transitions between machine execution and user cognition that recognize people’s limited mental processing budgets across different time periods. Includes 23 UX design patterns that support cognitive latency. Design to support the different time scales of human cognition. (Seedream 4) My good buddy Steve Krug famously said, “Don’t Make Me Think,” as his rule number one for achieving usab

Jakob Nielsen
Oct 2327 min read


UX Roundup: Latent Affordances | Automating Competence | Entry-Level UXR Job | Direct Manipulation | One-Shot AI Slideshow | Veo 3.1 | $100M Avatars
Summary : Latent affordances | Automating best-practice dissemination by having AI learn from top staff | Entry-level user researcher job opening at LEGO | Direct manipulation: the opera | One-shotting a narrated slideshow with Google’s NotebookLM | New video model Veo 3.1 | Avatar company HeyGen scores $100M annual run rate UX Roundup for October 20, 2025: Many of this week’s news items relate to the process of going from idea to video with AI. (GPT Image-1) Latent Affordanc

Jakob Nielsen
Oct 2012 min read


Slow AI: Designing User Control for Long Tasks
Batch processing returns as AI agents run for hours or days, eliminating traditional turn-taking interaction. Slow AI creates control and observability problems; users forget context during long waits. UX solutions include upfront clarification, explicit run contracts, checkpointing for recovery, conceptual breadcrumbs showing reasoning, and progressive disclosure of partial results.

Jakob Nielsen
Oct 1328 min read


UX Roundup: Email UX | Sora 2 | AI New Business Capabilities | AI Consumer Surplus | Latent Affordances | Ambient Clinical AI
Summary : Email user experience | New video model Sora 2 compared with older models | AI offering new business capabilities instead of...

Jakob Nielsen
Oct 614 min read


UX Roundup: AI Music and Video Upgrades | Survey Length | Self-Driving Safety | AI GDP Metric | Amazon Dark Design
Summary : New versions of leading AI music and video models Suno and Kling | Shorter surveys have higher validity | Safety update for...

Jakob Nielsen
Sep 2911 min read


Transformative AI Changes the Future of Work and Firms
Summary: Transformative AI (TAI) is AI that fundamentally changes the economy, increasing productivity at an unprecedented rate and...

Jakob Nielsen
Sep 2520 min read


UX Roundup: Forward Deployed Engineers | AI GUI Controls | Apple Liquid Glass UI | User Testing Explained
Summary : Forward Deployed Engineers are the new user researchers | Reve has GUI controls for AI image editing | Apple Liquid Glass UI...

Jakob Nielsen
Sep 2212 min read


Email Newsletters Build Loyal Audiences
Email newsletters outperform social media for audience loyalty because they're permission-based, direct channels. Unlike platform-dependent followers, subscribers actively choose your content. As AI disintermediates search traffic, owned email lists become strategic imperatives for direct audience access.

Jakob Nielsen
Sep 1825 min read


UX Roundup: User Testing | AI Ads | Users Like AI | Multiple Analytics Experiments | Low-Fi Prototyping | AI for User Research
Summary : User Testing 12-step process | AI advertisements outperformed human-created ads | Users give high NPS scores to the main AI...

Jakob Nielsen
Sep 1512 min read


AI-First Companies
Summary: AI-First means massive automation to repetitive tasks, rapid iteration over perfection, ubiquitous AI integration across...

Jakob Nielsen
Sep 1117 min read


UX Roundup: AI Job Losses for Young Staff | Founder Mode | Learn AI-First Design | Secondary Research | Comparing Avatar Tools
AI’s impact on job prospects for junior vs. senior employees | Founder Mode | Learn AI-First design | Secondary user research | Comparing avatars animated with HeyGen and Chinese AI tool Wan

Jakob Nielsen
Sep 813 min read


UX Roundup: Corkboard Mockup | Loss-Making Promos | AI Movie | Video-to-Music | Mainstream AI | Young Staff Loves AI | Nano Banana | Emotional Speech Model
Corkboard mockup of project history | Are promotions profitable or not? | Making a short AI film | Auto-creating music based on a video | AI is becoming the norm for online shoppers in the United States | High AI adoption among entry-level employees in poor and middle-income countries | Google’s new Nano Banana image editing model | Microsoft releases T2V model that generates emotional speech

Jakob Nielsen
Sep 113 min read


AI Is Crossing the Chasm
AI is surging from early-adopter novelty to everyday utility. Yet this transition is uneven across countries and use cases. In some cases, AI has already crossed Geoffrey Moore’s famed chasm between visionary early adopters and the pragmatic early majority, whereas in other cases, AI diffusion is much slower.

Jakob Nielsen
Aug 2815 min read
