Jakob Nielsen
- Nov 29
- 7 min
Usability Labs: Cool or Old School?
Richly illustrated historical overview of the transformation of usability labs from dedicated spaces to Zoom calls.
Jakob Nielsen
- Sep 8
- 8 min
Jakob’s Law of the Internet User Experience
Users spend most of their time on other websites, so they expect your site to work like all the other sites they already know.
Jakob Nielsen
- Sep 1
- 8 min
Classic Usability Important for AI
AI products are fraught with basic usability errors, violating decades-old UX findings. Simple fixes will save AI users much pain.
Jakob Nielsen
- Aug 14
- 9 min
What Is UX? (Part 1 of 2 of Jakob Nielsen’s UX Basics Article)
The information everybody should know about user experience, defining and explaining the terminology. (Part 1 of 2)
Jakob Nielsen
- Jul 27
- 4 min
Direct Manipulation: A Fundamental Element of Graphical User Interfaces
With direct manipulation users control visual objects through physical gestures, incremental reversible actions & real-time feedback.
Jakob Nielsen
- Jul 18
- 3 min
The 10 Usability Heuristics Reimagined
Many people have published great new ways of explaining the classic 10 usability heuristics.
Jakob Nielsen
- Jun 23
- 1 min
Reviews Warn Against Bad Product Usability
It used to be "buyer beware" for the usability of products (like the Ford T), but now consumer reviews often warn customers of bad design.
Jakob Nielsen
- May 24
- 6 min
The Articulation Barrier: Prompt-Driven AI UX Hurts Usability
Prompts for intent-based outcomes require users to be articulate in writing prose, which is a challenge for half of the population.