Jakob Nielsen has worked in user experience since 1983. Much changed, including moving from academia to practice but the mission remains!

Simplifying product lines saves money | Anchor users’ expectations for how much to write by making text entry boxes bigger | Reporting on UX

Oral tradition, writing and printing, and newly developing human-AI co-created media differ along multiple dimensions.

From zero to ten thousand subscribers in half a year. Why are email subscribers the most important success metric, and how does one grow it?

Jakob Nielsen named “Titan of Human Factors” | Retrospective on a long UX career | The articulation barrier to using AI is similar to DOS

In an AI-saturated future, true design skill lies not in creation but in the art of choice. Case study: human judgment of 4 AI-generated pix

UX animations should emulate the cartoon physics of Bugs Bunny | AI animation overload looms | Most-liked UX postings on LinkedIn

The core UX concepts you learn now will serve you for decades. Just keep an open mind and stay updated with new tech.

Jakob’s top-10 articles and top-3 videos in 2023 | AI sings about the 10 usability heuristics | The future of work: changing AI metaphor

Summary:  UX professionals who are good at all steps of the UX lifecycle, including both research and design, are called “UX unicorns”...

Summary: Visualize the size of objects on ecommerce product pages | Job Openings: UX Research Generative AI @ Microsoft | Midjourney’s...

Generative AI for images does not draw the same characters with the same appearance in different illustrations, as needed for personas.

Is AI an unfeeling machine, or can it exhibit empathy? Do users feel empathy when interacting with AI? A debate.

How Jakob gained 100,000 followers on LinkedIn | AI model answers UX questions | Write like a machine, think like a human.

Microsoft Copilot increases the productivity of office tasks by around 40%, with even higher gains seen for search tasks.