

UX Roundup: AI Panic | Progress Indicators | Reversing Idea Flow | AI-Native Companies | Fake AI Research
GUI panic vs. AI panic | Progress bars and percent-done indicators | Reversing the sequence between idea and result | AI-native companies rethink workflows | Fake research: MIT retracts AI creativity paper

Jakob Nielsen
Jun 2, 20257 min read


UX Roundup: Users Not at Table | Usability Taglines | Creating > Consuming | 100% AI-Created Video
Only stakeholders not at the meeting table? Users | Criteria for good taglines | Creating with AI is more rewarding than passive content consumption | AI creates and edits a complete video on its own

Jakob Nielsen
May 26, 202512 min read


UX Roundup: AI Image Consistency | Speak the User’s Language | Business Use of AI | The Exam Is Not the Education | Caption Contest
Consistency vs. exploration in AI image design | Speak the user’s language | Strong Growth in Business AI Use | The exam is not the education | The funniest cartoon captions by humans and AI

Jakob Nielsen
May 19, 202510 min read


The Usability Scaling Law: Death of User Testing?
Training AI on large volumes of user research data may scale up its ability to predict usability problems and create better designs in the first place. This could change the balance between predictive usability and observational usability.

Jakob Nielsen
May 15, 202513 min read


UX Roundup: Midjourney Usability Atrocity | AI Drives Traffic | Lip Synch Improvements | Progress in AI Music | You ≠ User
Midjourney doubles down on usability atrocity | AI drives website traffic | Improvements in lip synch for AI avatar videos | AI music improves with Suno 4.5 | You are not the user

Jakob Nielsen
May 12, 20259 min read


No More User Interface?
AI products have changed from invisible enhancement of classical user interfaces to soon become the main avenue for users to engage with digital features and content. This may mean the end of UI design in the traditional sense, refocusing designers’ work on orchestrating the experience at a deeper level.

Jakob Nielsen
May 8, 20257 min read


UX Roundup: Developers Outrace UX | AI Traffic Safety | Dovetail Conference | Usability Poster | RIP Prompt Engineering | Comparing 6 Image Models
Developers outracing UX because of AI acceleration | AI is 5x times safer than humans when driving cars | Usability poster | Prompt engineering no longer a viable job

Jakob Nielsen
May 5, 202513 min read


UX Roundup: Adapt or Die | Image Style Explorations | Usability Tarot | AI Compute Growth | Auto Slides | Usability Video Game | Logo Styles
Adapt or Die | Image style explorations | Making a custom Tarot card | AI training compute grows 2.5x per year | Converting an article into slides with AI | Usability Hunt video game | Logo style variations

Jakob Nielsen
Apr 28, 20256 min read


UX Roundup: UI vs. UX | Content Con | AI Avoids Traffic Accidents | AI Poetry | Direct vs. Indirect Prompting | Image Gen Progress
UI vs. UX | AI reduces traffic injuries | AI Poetry | Direct vs. Indirect Prompting | Image Gen Progress

Jakob Nielsen
Apr 14, 20258 min read


Aided Prompt Understanding: UX Design Patterns to Build AI Prompting Skills
AI won’t reach its full potential until people better understand how to work with it, but most people have no idea how their AI prompt works

Jakob Nielsen
Apr 10, 20258 min read


UX Roundup: AI as General-Purpose or Cultural Tech | AI for Teamwork | Jakob’s Law Manga | 3 Ages of UX | Action Figure
Is AI general-purpose technology or a cultural force | AI boosts teamwork | Jakob’s Law as a manga | 3 ages of UX | Usability action figure

Jakob Nielsen
Apr 7, 20258 min read


UX Roundup: Modest UX Salary Drop | Reasoning Scaling Law | AI Task Scope Grows | Customer Journey Management | 3 New Image Generators
Reasoning model scaling law confirmed | AI task scope doubles every 7 Months | Customer journey management

Jakob Nielsen
Mar 31, 202510 min read


Prompt Augmentation: UX Design Patterns for Better AI Prompting
Design patterns to overcome the AI articulation barrier: Style Galleries, Prompt Rewrite, Targeted Prompt Rewrite, Related Prompts, Prompt B

Jakob Nielsen
Mar 27, 202517 min read


UX Roundup: Jakob Live | Jakob’s Interview Answers | Perplexity UX Fails | Build a Side Business | Instagram 1K
The state of UX | Don’t settle: build a side business | 1,000 Instagram posts

Jakob Nielsen
Mar 24, 20258 min read


Declining ROI From UX Design Work
Diminishing returns for UX signal victory: usability battles have been won and the low-hanging fruit harvested.

Jakob Nielsen
Mar 20, 202513 min read


UX Roundup: 20K Subscribers | Voice Sound vs Character | Voice UI for Old Users | CoT Explaining AI | Ideogram Release 2a | Easy Avatars | Track AI in Analytics | Gemini Images
Newsletter subscribers | Voice sound vs character | Voice UI for old users | Does chain-of-thought help users form mental models of AI?

Jakob Nielsen
Mar 17, 202515 min read


Does User-Driven Design Still Need User-Centered Design?
Vibe coding places users in control of digital functionality. AI enables rapid, inexpensive design, so UX professionals must pivot.

Jakob Nielsen
Mar 13, 202514 min read


UX Roundup: Augmented Reality Glasses | AI Skills Development | Fuzzy Concept Search | AI Super-Thesaurus | Readability Levels | Microsoft Reducing AI Spending | Lip-Synch Comparison | Top AI Services
AR glasses help blind users | Practice with AI to build lasting skills | AI for fuzzy concept searches | AI as a super-thesaurus

Jakob Nielsen
Mar 10, 202512 min read


Vibe Coding and Vibe Design
AI transforms software development and UX design through natural language intent specification, accelerating prototyping & redefining roles.

Jakob Nielsen
Mar 7, 202513 min read


UX Roundup: Explainer Videos | AI Overload | AI Music | Over-Recuiting | Home Robots | GPT 4.5
AI stigma & SEO explainer videos | Overwhelmed by AI progress | AI music improves | Overrecruiting study participants to account for no-show

Jakob Nielsen
Mar 3, 202510 min read
