

UX Roundup: Users Not at Table | Usability Taglines | Creating > Consuming | 100% AI-Created Video
Only stakeholders not at the meeting table? Users | Criteria for good taglines | Creating with AI is more rewarding than passive content consumption | AI creates and edits a complete video on its own

Jakob Nielsen
May 26, 202512 min read


The Meaning of Usability Explained in Creative Writing
Usability goes beyond simplicity; it's a dialogue between design and user, built on subtlety, emotional insight, and cognitive understanding

Jakob Nielsen
May 22, 202516 min read


UX Roundup: AI Image Consistency | Speak the User’s Language | Business Use of AI | The Exam Is Not the Education | Caption Contest
Consistency vs. exploration in AI image design | Speak the user’s language | Strong Growth in Business AI Use | The exam is not the education | The funniest cartoon captions by humans and AI

Jakob Nielsen
May 19, 202510 min read


The Usability Scaling Law: Death of User Testing?
Training AI on large volumes of user research data may scale up its ability to predict usability problems and create better designs in the first place. This could change the balance between predictive usability and observational usability.

Jakob Nielsen
May 15, 202513 min read


UX Roundup: Midjourney Usability Atrocity | AI Drives Traffic | Lip Synch Improvements | Progress in AI Music | You ≠ User
Midjourney doubles down on usability atrocity | AI drives website traffic | Improvements in lip synch for AI avatar videos | AI music improves with Suno 4.5 | You are not the user

Jakob Nielsen
May 12, 20259 min read


No More User Interface?
AI products have changed from invisible enhancement of classical user interfaces to soon become the main avenue for users to engage with digital features and content. This may mean the end of UI design in the traditional sense, refocusing designers’ work on orchestrating the experience at a deeper level.

Jakob Nielsen
May 8, 20257 min read


UX Roundup: Developers Outrace UX | AI Traffic Safety | Dovetail Conference | Usability Poster | RIP Prompt Engineering | Comparing 6 Image Models
Developers outracing UX because of AI acceleration | AI is 5x times safer than humans when driving cars | Usability poster | Prompt engineering no longer a viable job

Jakob Nielsen
May 5, 202513 min read


The Answers to 118 UX Quiz Questions
These are the answers to the “Big UX Quiz” that Jakob Nielsen published last week.

Jakob Nielsen
May 1, 202516 min read


UX Roundup: Adapt or Die | Image Style Explorations | Usability Tarot | AI Compute Growth | Auto Slides | Usability Video Game | Logo Styles
Adapt or Die | Image style explorations | Making a custom Tarot card | AI training compute grows 2.5x per year | Converting an article into slides with AI | Usability Hunt video game | Logo style variations

Jakob Nielsen
Apr 28, 20256 min read


The Big UX Quiz: 118 Questions to Challenge Your UX Knowledge
Take the test and check if your knowledge of UX concepts and principles is as broad as you think.

Jakob Nielsen
Apr 24, 202525 min read


UX Roundup: UI vs. UX | Content Con | AI Avoids Traffic Accidents | AI Poetry | Direct vs. Indirect Prompting | Image Gen Progress
UI vs. UX | AI reduces traffic injuries | AI Poetry | Direct vs. Indirect Prompting | Image Gen Progress

Jakob Nielsen
Apr 14, 20258 min read


Aided Prompt Understanding: UX Design Patterns to Build AI Prompting Skills
AI won’t reach its full potential until people better understand how to work with it, but most people have no idea how their AI prompt works

Jakob Nielsen
Apr 10, 20258 min read


UX Roundup: AI as General-Purpose or Cultural Tech | AI for Teamwork | Jakob’s Law Manga | 3 Ages of UX | Action Figure
Is AI general-purpose technology or a cultural force | AI boosts teamwork | Jakob’s Law as a manga | 3 ages of UX | Usability action figure

Jakob Nielsen
Apr 7, 20258 min read


Maximum Minimalism: The Ultimate Evolution of Intuitive Design
Maximum Minimalism removes text and images, leaving only buttons for interaction. This streamlined approach leverages spatial memory.

Jakob Nielsen
Mar 31, 20256 min read


UX Roundup: Modest UX Salary Drop | Reasoning Scaling Law | AI Task Scope Grows | Customer Journey Management | 3 New Image Generators
Reasoning model scaling law confirmed | AI task scope doubles every 7 Months | Customer journey management

Jakob Nielsen
Mar 31, 202510 min read
